The Client & Challenge

Our client, the UK based startup and product development company aims to offer a service that helps businesses overcome the challenges of inefficient and inconsistent social media content planning. Many of their target customers struggle with low engagement, lack of data-driven strategy, and time-consuming manual efforts. These businesses often lack the tools or expertise to understand audience behavior or adapt to rapidly shifting trends.  To address this market gap, our client would like to develop a solution to address these issues. 

AI-powered solution that automates content strategy, analyses performance metrics, and generates targeted, trend-driven content plans. This service is designed to help their customers save time, improve engagement, and achieve better social media outcomes with less effort. 

The Solution & Outcome

To address the inefficiencies and unpredictability in social media content planning and performance analysis, an AI-powered social media content intelligence platform designed to help creators and brands boost their digital presence through personalized, data-driven strategies. SocialPro addresses the time-consuming and often ineffective process of social media content planning and performance analysis by automating content strategy and leveraging deep audience insights. 

The platform uses advanced analytics, natural language processing (NLP), sentiment analysis, and trend forecasting algorithms to analyse audience behaviour and emerging trends. Based on this analysis, the platform generates 7-day video content plans—including scripts, titles, hashtags, and video clips—specifically optimized for platforms like TikTok and Instagram.

By combining automation with AI-driven insights, the platform empowers users to create high-performing, engaging content more efficiently—saving time and improving results across social channels. 

The platform helps teams scale content output by 600% and reduce production costs by 86%. It boosts creativity with AI-driven insights, enabling creators and brands to stay on-trend, increase engagement, and gain a competitive edge.